The Virtual Forge
Series: VF Talks | Product: MyContent Scout
The Brief
The Virtual Forge needed to carve out a space as thought leaders in the crowded Artificial Intelligence market. They wanted to promote their new product, MyContent Scout, not through dry sales pitches, but by leading the conversation on the rise of AI.
The Solution
We moved away from "corporate video" and embraced a "social-first" strategy. We created VF Talks—a recurring content engine designed to build authority over time.
5-Part Interview Series: We produced five distinct series of interview-style content, creating a consistent "vodcast" feel that humanized their technical experts.
Platform-Specific Optimisation: Understanding that VF Talks needed to live on LinkedIn, YouTube, and Instagram, we delivered high-quality long-form edits alongside snappy, vertical cut-downs (Reels/Shorts) to maximize reach.
Narrative Focus: We helped structure the conversation around the "Rise of AI," positioning MyContent Scout as the natural solution to the industry's evolving challenges.
Services Deployed:
Video Production Social Media Content Interview Direction Post-Production